Manager, Content Strategy

Job Description

Posted on: 
May 31, 2024

Elastic is seeking a Content Strategy leader to manage a team tasked with harmonizing our content creation efforts across our marketing website. This role requires an understanding of Elastic's product marketing strategy and the business challenges that our website can help solve while also applying a content-led perspective to these solutions. This strategic position calls for an experienced professional who will closely collaborate with Product Marketing, Brand, and Elastic leadership to ensure a seamless and impactful content experience for our audiences. As a key leadership role, you will guide and nurture a versatile team of content strategists, driving innovative projects and initiatives that align with Elastic’s vision and goals.

Job Responsibilities

  • Develop and implement a comprehensive content strategy that aligns with Elastic’s marketing and business objectives.
  • Partner with Product Marketing, SEO, and Brand to drive consistency across’s content landscape
  • Collaborate with cross-functional teams, including Product Marketing, Brand, and other partners, to build a cohesive content narrative and strategy across and other web properties.
  • Represent the team and its work to senior leadership at Elastic.
  • Lead and mentor a team of content strategists, setting clear goals and managing project flows to meet team standards.
  • Evaluate current content offerings and find opportunities for innovation and improvement.
  • Coordinate the creation and maintenance of content calendars, ensuring content aligns with key business initiatives and marketing strategies.
  • Monitor content performance metrics, using data to optimize future content strategies and improve user engagement.
  • Partner with our Brand team to ensure alignment and consistency in tone, style, and quality across all content outputs.

Job Requirements

  • 5+ years of experience in content strategy, content marketing, or a similar role within a tech marketing environment.
  • 2+ years of content strategy leadership or team management experience.
  • Excellent communication and collaboration skills, with the ability to work effectively with both internal teams and external partners.
  • A strong understanding of SEO, content marketing, and digital analytics tools to drive content optimization and performance.
  • Experience in project management, with a consistent record of successfully leading multiple projects and streams of work.
  • Creative and critical thinking skills, with the ability to anticipate market trends and craft innovative content solutions.

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