Please note: This role will be based in Bellevue, WA and requires an in-office presence.
We are seeking a Director - Inbound Content Strategy to join the Revenue Growth team at Freshworks. The ideal candidate will build the overall strategy to develop content to drive Inbound traffic, engagement, and conversion for all our products. The role involves building, coaching, and managing a team of email copywriter, direct response copywriter, content editor, and content specialist. This is a strategic role where the touchpoints you oversee include SEO and blogs, email marketing, landing pages, in-product marketing copy, and banner & text ads. Your impact will be measured against traffic, page & ad engagement, and content-led engagement and conversion.
You thrive in global and cross-functional organizational structures.